Public Relations & Crisis Management

As businesses today work to grow and expand, they often face challenges that require expertise in public relations and crisis management. The consultants at Devine Strategies offer a wide array of experience and strategic relationships that help clients solve complex PR and media problems. Our expertise goes beyond what is traditionally offered by a law firm.

Our approach to public relations centers on building beneficial relationships between organizations and their publics. We stress the basics of sound PR management, including planning, analyzing issues and attitudes, communication, management counseling, and implementation. We stress engagement and relationship building as part of our process. We also recognize the ever-evolving issues that social media and technology play in forming and building relationships with our clients and the public, and communicating with them in meaningful ways.

A crisis can significantly disrupt business, affect revenue, damage reputations, and undermine customer trust. Our team of seasoned crisis managers can help businesses with crisis management before, during, and after a crisis has hit. The best way to prepare is to have a crisis management plan in place long before a crisis occurs. Guidelines for internal and external communication need to be developed, approved, and circulated in advance to managers and stakeholders. Additionally, responses to media inquiries need to be drafted and vetted with company officials before release. Timing is vitally important when trying to manage a crisis. Today’s 24-hour news cycle, including websites, bloggers, and social media, means that companies need to be prepared to respond promptly.